After assessing the first round of Activity Reports, the Programme Secretariat has found that many project websites are not very effective in communicating the project deliverables – products and services. In addition, some websites do not meet the standards that can be expected of good web design.

For this reason, the Programme Secretariat organised a 1-day workshop to help improve the quality of project websites.

Target group 

The event was aimed at all project coordinators and/or project communication officers of main projects that have submitted a Progress Report in January 2009. The essentials of this workshop will be repeated at the Lead Partner Seminar in June.

Purpose

It is essential for the viability of project outcomes that projects can communicate their products and services to the relevant target audiences (end users/financiers). The Northern Periphery Programme also needs to demonstrate tangible results to the European Commission and partner countries in order to justify the need for a future NPP. Websites are the main platform for communication in most projects, which is why it is important that they are sending the right message.

Topics

• The NPP’s expectations for project websites
• Why project communication is the key to a successful project implementation
• What roles and responsibilities projects have in the NPP communication strategy
• A business perspective
• Target audiences
• Some practical tips on user friendly website design

You can find all presentations and documents under the tab "Documents".

Information & Communication Seminar

Related to this topic, the Programme Secretariat is organising an Information & Communication Seminar on 17th -18th June 2009 in connection to the Lead Partner Seminar in Finland. Please keep an eye on the Events section.